Telligent,community - TheBlackFin - Thoughts from Tom Edwards

Community Server 2008

On April 15th Telligent released Community Server 2008 . Community Server is the platform that powers communities for the likes of Electronic Arts, Microsoft, Dell and the MySpace.com forums and is the platform of choice for thousands of community implementations...

Filed under: Telligent, Community Server, Tom Edwards, Xbox 360, Web 2.0, CS, marketing, viral marketing, marketing strategy, Telligenti, TheBlackFin, Xbox forums, ROI, Community ROI, community, Web 2.0 ROI, Incremental sales value, The Black Fin, Electronic Arts, Community Server 2008

OMMA & Social Networking

I recently attended the OMMA Global marketing conference in Hollywood, California. Some of the top talent from the marketing industry was there recently to discuss the current state of online marketing, media and advertising. The Event featured a number...

Filed under: Telligent, Tom Edwards, marketing, viral marketing, marketing strategy, TheBlackFin, SMO, ROI, community, Web 2.0 ROI, Incremental sales value, The Black Fin, Software, Social Networking, OMMA

Interview with Larry "Major Nelson" Hyrb

During GDC 2008 I had the opportunity to sit down and talk to Larry "Major Nelson" Hyrb of the Xbox Live team. Larry is the Director of Xbox Live Programming and is the author of one of the most popular gaming blogs on the web. Between posts, blogcasts...

Filed under: Telligent, Community Server, Tom Edwards, Xbox 360, CS, achievement points, TheBlackFin, Major Nelson, EA, community, The Black Fin, Electronic Arts, Microsoft, Blogging, Halo 3, GDC 2008

How Much??? Really ?!?

How much do we spend in the US on advertising? Well in 2007 we spent 283 billion dollars. Yes 283 billion. That may sound like a lot but this level of growth 0.7% versus 2006 puts advertising's share of the 2007 GDP (2%) at it's lowest level since the...

Filed under: Telligent, Community Server, Tom Edwards, Black Fin, Web 2.0, marketing, marketing strategy, TheBlackFin, Dallas, community, The Black Fin, Social Networking

Community Server 2008 Groups Preview

Today started as a typical day. Meetings, meetings and more meetings and a few calls thrown in for good measure. One of the highlights of the day was that I was able to demo the pre-beta bits of the Groups functionality of the upcoming Community Server...

Filed under: Telligent, Community Server, Tom Edwards, collaboration, CS, TheBlackFin, community, The Black Fin, Groups, Community Server 2008

Announcing: Social Networking & Communities Group

Starting August 29th Telligent will host a monthly breakfast at our office in Dallas as an interest group for Social Networking and Communities . What is it? It's not going to be technical . Visual Studio won't get opened. What it will be is a fun conversation...

Filed under: Telligent, Tom Edwards, community, Blogging, Social Networking

Community ROI

Changes have been in the works over the past few years, dramatic changes and challenges are beginning to have an effect on traditional business. You look at software as a service (SaaS), service oriented architecture, and especially Web 2.0 and how organizations...

Filed under: Telligent, Tom Edwards, ROI, Community ROI, Word of Mouth, community, Calculating Community ROI, Web 2.0 ROI, Incremental sales value, David Penton, Bill Robertson

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