marketing,Community Server - TheBlackFin - Thoughts from Tom Edwards

Community Server 2008

On April 15th Telligent released Community Server 2008 . Community Server is the platform that powers communities for the likes of Electronic Arts, Microsoft, Dell and the MySpace.com forums and is the platform of choice for thousands of community implementations...

Filed under: Telligent, Community Server, Tom Edwards, Xbox 360, Web 2.0, CS, marketing, viral marketing, marketing strategy, Telligenti, TheBlackFin, Xbox forums, ROI, Community ROI, community, Web 2.0 ROI, Incremental sales value, The Black Fin, Electronic Arts, Community Server 2008

Community Server 2008 Logo Unveiled

One of the fun parts of my job is that I work closely with our Creative and Marketing teams in defining the direction of the various brands for our products. After a number of cycles the team has unveiled the new Community Server 2008 logo. I am very...

Filed under: Telligent, Community Server, Tom Edwards, CS, marketing, viral marketing, TheBlackFin, The Black Fin, Community Server 2008

Game Developer Conference 2008

I confirmed today that I will be attending the 2008 Game Developer Conference February 18-22 in San Francisco. I am very excited about attending as outside of the networking and expo portion the key areas that I am interested in are the business and management...

Filed under: Telligent, Community Server, Tom Edwards, Black Fin, Xbox 360, collaboration, CS, marketing, viral marketing, achievement points, TheBlackFin, Dallas, EA, Xbox forums, Gamerscore, The Black Fin, Skate, Electronic Arts, Social Networking, Halo 3, Wii, GDC 2008, NFS Prostreet

How Much??? Really ?!?

How much do we spend in the US on advertising? Well in 2007 we spent 283 billion dollars. Yes 283 billion. That may sound like a lot but this level of growth 0.7% versus 2006 puts advertising's share of the 2007 GDP (2%) at it's lowest level since the...

Filed under: Telligent, Community Server, Tom Edwards, Black Fin, Web 2.0, marketing, marketing strategy, TheBlackFin, Dallas, community, The Black Fin, Social Networking

$44 Billion... Really???

I just flew in from Denver and boy are my arms tired... Seriously though, I enjoyed attending the 2007 Microsoft Worldwide Partner Conference last week. I was even quoted in the Denver Post about being a Microsoft partner. It is always interesting to...

Filed under: Telligent, Community Server, Tom Edwards, CS, marketing, Rob Howard, marketing strategy, TheBlackFin, The Black Fin, Microsoft WPC 2007, Software, Services, Microsoft

Where Are We?

In our mini-van, yes I know I just lost major street-cred by referencing the fact that my wife and I do in-fact own a min-van, but it's a fully loaded mini-van thank you very much!!! We have built-in navigation and DVD systems for the kids. Now instead...

Filed under: Telligent, Community Server, Tom Edwards, Web 2.0, marketing, viral marketing, marketing strategy, TheBlackFin, ROI, Community ROI, Web 2.0 ROI

Why Telligent?

One of the more frequent questions I get is why Telligent ? I joined the Telligent team about a year and half ago. Previously I was a co-founder of a Professional Services firm that focuses on custom application development and works extensively with...

Filed under: Telligent, Community Server, Tom Edwards, collaboration, Web 2.0, CS, marketing, viral marketing, Rob Howard, Scott Watermasysk, marketing strategy, Scott Dockendorf, scalability, roadmap, Jason Alexander

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