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Harvest 2.0 and Advanced Social Analytics

I interact with a number of clients on a daily basis and at some point in our conversations the discusssion ultimately leads to calculating return on investment (ROI) around social media. With the hyper-growth being experienced in the social collaboration space it is imperative now more than ever that...

Posted to TheBlackFin - Thoughts from Tom Edwards (Weblog) by tom on 11-11-2008
How Do I...????

While traveling to London meeting with some of our European clients some common questions arose that we get quite often. How do I measure what is going on with my community? How can I calculate the health of my community? How do I identify key influencers in my community? How will this data help me develop...

Posted to TheBlackFin - Thoughts from Tom Edwards (Weblog) by tom on 09-13-2007
Community ROI

Changes have been in the works over the past few years, dramatic changes and challenges are beginning to have an effect on traditional business. You look at software as a service (SaaS), service oriented architecture, and especially Web 2.0 and how organizations are trying to define new strategies. From...

Posted to TheBlackFin - Thoughts from Tom Edwards (Weblog) by tom on 05-09-2007

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